Do you ever feel overwhelmed with all the tasks and projects you have to manage?
Well, let me introduce you to Breezy - a web responsive management app that can help you stay organized and on top of things!
I had the opportunity to collaborate with a great team at Chingu.io to develop Breezy.
I worked closely with the developer and the product owner in an agile environment to create a simple and effective tool to help individuals and businesses manage their daily projects, tasks, and personal matters.
Breezy
Challenges with Existing Management Tools and Apps
To start my research, I analyzed the current management tools and applications to gain a better understanding of the market. I conducted a competitive analysis with Trello and Asana, and checked out the App Store and Google Play Store to gather user comments of these competing apps. Using Chat GPT, I was able to collect data of the users' needs and pain points.
Managing daily tasks, projects, and personal matters can be a challenging task due to disorganization and complications.
Many users find it difficult to use the available tools and apps due to their
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complicated and overwhelming interfaces,
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lack of user-friendly approach
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and non-responsiveness across devices.
These issues make it hard for users to understand and utilize these tools smoothly.
Conducting User Surveys to gather data
After conducting a competitive analysis, I opted to conduct a user surveys to gain a clear understanding of our potential users.
Here is one of the feedback I received:
Easy To Use
"I use management tool and I love using them. For me, it's important that I can easily use the app and assign tasks to my team."
Access Control
"I also want to be able to decide who has access to what, and what kind of access they have. I prefer an app that is flexible, easy to use, and has no constraints due to linking or commenting."
User-Friendly Design
"As the owner of a small pet babysitting service , it's important to me that the software is easy and simple. I'm currently using one app on my phone, but it's been a mess. I want to be able to delete something quickly without having to search for a function for 10 minutes, only to find it and still be unsure how to use it."
Creating User Personas and Identifying Target Audience for Management Tool
Based on my research, I've established user personas and identified the target audience for my management tool.
Laura
35 years
Hair Salon Owner
Needs
While experienced in the beauty industry, Laura might be less familiar with technology so she needs an straightforward tool that she can easily use.
Goals
She prefers a easy and intuitive tool on the phone as she spends much time in salon.
Joelle
48 years
CEO at Marketing Agency
Needs
She has multiple projects, to-do list, meetings, and deadlines daily. Joelle needs a time management app to schedule tasks efficiently and set priorities.
Goals
Joelle values a clean, simple and intuitive interface that helps her stay organized amid a hectic work schedule.
MVP Document
To create our Breezy MVP, we concentrated on incorporating functions that meet the fundamental requirements of our intended audience.
From first wireframes to usability test and iteration
Our UX design journey aimed to enhance usability and user experience.
During the usability testing phase, the users faced difficulties with creating tasks and understanding the interface.
We have improved our product by taking into account the feedback received from our users.
We prioritized improvements for the next phase of our MVP, and our commitment to delivering a user-centric solution remained unwavering.
Style Guide
Testing Hi-Fi Wireframes
I conducted usability testing on desktop Hi-Fi wireframes to ensure ease of use and functionality.
I took the feedback into account and made multiple design iterations to ensure consistency and an improved user experience.
Some screens were set aside for the next MVP iteration.
Tasks:
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Find how to add a new task.
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Edit a project in the management app.
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See all projects and track their progress.
Final Designs
